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Author Archives: Adam Lopez

About Adam Lopez

Adam Lopez is an advertising specialist at AutoNation's headquarters in Fort Lauderdale, Fla.

If gas hit $5/gallon, would you freak out?

If gas hit $5/gallon, would you freak out?

Photo By  Mike Spriggs

Creative Commons photo via Flickr.

Last year, AutoNation Chairman and CEO Mike Jackson declared that if gasoline ever hit $5 a gallon people would freak out. Basically, gasoline for five bucks would cause Americans to change their driving habits, drastically switch to smaller cars and …

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The End of Haggling? Introducing SmartChoice Pricing

The End of Haggling? Introducing SmartChoice Pricing

Photo By  AutoNation

When it comes to buying a car, the price you see on the windshield is rarely the price you pay. Historically, it’s a starting point for negotiation. The salesperson begins at that price, you suggest a much lower price and …

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America loves cars. We do, too!

America loves cars. We do, too!

Photo By  Jose Herrera

Creative Commons photo via Flickr.

Since we first opened our doors, we have always made two declarations: America is an AutoNation. We love our cars and trucks. It’s time we loved buying them too. With over 250 million vehicles on the road in the U.S., …

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The best 2012 Super Bowl auto commercials

The best 2012 Super Bowl auto commercials

Photo By  Chevrolet YouTube Channel

Chevrolet Sonic: Stunt Anthem

The big game is over and admittedly we’re a little hungover today. Not from knocking back a few too many adult beverages, but from the high that the game’s excitement brought us. Some are calling Super Bowl XLVI an instant …

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Top 10 automotive Super Bowl commericals

Top 10 automotive Super Bowl commericals

Brett Favre appears in Hyundai's 2010 "Breaking News" commercial.

Every year, over 100 million people across America gather around the television for the most hyped programming of the year. While some of those people tune in to see what’s happening on the field, many of us watch for the …

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Get 3 months of SiriusXM on pre-owned vehicles

Get 3 months of SiriusXM on pre-owned vehicles

Photo By  Ford.com

AutoNation has partnered with Sirius XM Radio to provide three months of complimentary satellite radio on every pre-owned vehicle with a factory installed satellite radio, regardless of make or model. Customers will be able to enjoy SiriusXM’s commercial free music, …

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Car myths exposed: Selling your vehicle

Car myths exposed: Selling your vehicle

Photo By  David Yamasaki

Creative Commons photo via Flickr.

Myth: AutoNation will only buy my vehicle if I buy one of theirs. False. At every AutoNation location, we’ll buy your car and you are not obligated to buy one of ours. That’s right; you don’t have to buy a …

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The Fine Print: Guarantees and big rebates

The Fine Print: Guarantees and big rebates

Photo By  Paul Vladuchick

Creative Commons photo via Flickr.

We’re back with another edition of The Fine Print, a series of articles where we attempt to take the mystery out of automotive advertising. In this article we discuss the benefits of a money-back guarantee, what you should look for …

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What does 54.5 mpg mean to you?

What does 54.5 mpg mean to you?

Photo By  Whitehouse.gov

The 54.5 mpg Corporate Average Fuel Economy (CAFE) standard for 2025

By 2025, every automotive manufacturer will have to abide by a 54.5 mpg Corporate Average Fuel Economy (CAFE) standard. The move has been heralded by environmentalists, but what effect will this have on you, the consumer, moving forward? First things first, the …

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2011 in review: Honda, Toyota lose market share

To say the automotive industry had a big November would be an understatement. November was the best month for U.S. auto sales since the government’s Cash for Clunkers incentives in 2009. Last month, almost every manufacturer posted double-digit gains based …

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